Google Hiring for Social Media Marketing Manager, Marketing, Social Lab at New York, NY Full Time
This role may also be located in our Playa Vista, CA campus.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; Los Angeles, CA, USA; New York, NY, USA.
Minimum qualifications:
- Bachelor’s degree or equivalent practical experience
- Experience in Marketing with an emphasis on social media
- Experience developing content for organic social accounts, paid media, and influencer campaigns
- Experience with social platforms, including creating custom strategy and creative across platforms
Preferred qualifications:
- Experience owning social strategy and creative across platforms for a brand
- Experience collaborating in a dynamic and fast-paced environment
- Ability to influence at all levels and work effectively across functions and geographies
- Outstanding written and communication skills
- Passion and enthusiasm for social media and internet culture
About the job
Brand Studio is focused on building the Google brand. By combining user insights, strategic thinking, beautiful design and storytelling, our team creates a wide range of work that drives Google’s reputation for being helpful to people, businesses, and communities. Our work also aims to build advocacy and trust in the brand. To achieve that, we’re a multidisciplinary team of marketers, strategists, insights specialists, creatives, producers, and engineers who work together to create exceptional marketing.
Social Lab is a central team that supports all of Google marketing in social storytelling across organic, paid, and influencer campaigns. We use audience insights and social trends to develop social-first strategies and concepts. We assess content daily to see what breaks through on social, demonstrate thought leadership, and apply learnings across the company.
In this role, you will utilize your passion for social and internet culture to create, iterate, and test breakthrough, social-first content across Google’s social media platforms. Informed by social listening and insights, you’ll identify timely and relevant trends, pitch concepts to the team, and collaborate with agency partners and cross-functional team members to bring ideas to life that connect people closer to the brand.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google’s products solve the world’s problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Responsibilities
- Drive social strategy, creative conception, and execution for organic, paid, and creator content across Google’s social handles.
- Collaborate with cross-functional teams including Public Relations, Brand, Legal, Media, and agency partners.
- Socialize best practices and learnings across the organization.
- Use social insights, trends, and listening to inform ideas.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.