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Google Looking for Marketing Analyst, Devices and Services at London Full Time
Minimum qualifications:
- Bachelor’s degree or equivalent practical experience
- Experience in SQL, as well as one or more statistical tools (e.g., R, SAS, SPSS, Python)
- Experience working with data, building models, managing scenarios, and summarizing takeaways and insights
Preferred qualifications:
- Experience in the mobile or consumer electronic industries
- Experience planning for and managing large-scale, interrelated, complex projects, and coordinating/collaborating with cross-functional team members to deliver results
- Experience delivering and working on multiple projects simultaneously in a fast-changing environment
- Excellent business modeling, project management, and analytical skills
- Excellent verbal and written communication skills with peers, management, and cross-functional teams
- Passion for marketing and storytelling through data
About the job
You will drive measurement, analysis, and testing initiatives supporting global and regional marketing programs. You will directly analyze large data sets, and design and perform statistical analyses that continuously improve our process efficiency and campaign impact. In collaboration with a multidisciplinary team of marketing, product management, analytics and engineers, you will tap into the underlying data, align on key metrics/methodologies and generate insights that enable marketers to develop valuable, highly effective programs.
In this role, you will be working with multiple stakeholders across the organization to define metrics and deliver insightful data and analysis. You will drive product and marketing decisions for the device ecosystem. Our goal is to provide actionable insights that put users in their context of business decisions.
You will be responsible for translating data into meaningful interpretations, recommendations, and implement process improvements. The metrics and analyses you develop will serve as a key input into marketing decision-making. You will collaborate with other Marketing teams and the global Analyst community, to share strategic insights and best practices.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google’s products solve the world’s problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Responsibilities
- Translate business questions into projects that will inform strategic and tactical decisions. Identify insights to drive an increase in products used by users.
- Drive insights and recommendations in structured and unstructured data environments. Work on large complex data sets or developing decision-making frameworks in situations with limited data.
- Partner cross-functionally with a variety of teams and stakeholders to execute high impact initiatives.
- Manage marketing analytics for consumer campaigns. Own the success metrics and measurement plans that statistically explain the incremental impact of the campaigns.
- Deliver compelling presentations to executive leaders, which distill key insights as well as provide actionable recommendations to all of our teams (e.g., global creative, global go-to-market, country, regional, etc.).
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
