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Google Looking for Marketing Analyst, Google Store at London Full Time
Minimum qualifications:
- Bachelor’s degree in business, a related field, or equivalent practical experience.
- Experience in marketing analytics, ecommerce analytics, or a related field.
- Experience in analyzing data sets and applying statistical modeling to solve business problems and deliver results.
Preferred qualifications:
- Experience working in a matrixed and multi-location business, Technology business, and/or Retail business.
- Ability to initiate and drive multiple successful improvement initiatives inside and across the organization.
- Ability to lead and willingness to mentor others and learn techniques.
- Excellent data visualization and data storytelling skills.
About the job
As a Marketing Analyst, you have the opportunity to shape Google Store experience through quantitative and qualitative insights. You will work with the marketing team to understand the impact on various activities on customer acquisition and retention and provide recommendations to improve it. You will lead behavioral insights to elevate the shopping experience and increase lifetime value of a Google Store customer. You will bring analytical expertise and machine learning to solve business problems (e.g., site personalization, traffic forecasting, etc.) and deliver tangible results.
As a key member of the team, you will work with various cross-functional teams to measure business performance and build actionable insights to grow the business.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google’s products solve the world’s problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Responsibilities
- Conduct analysis that includes specifying requirements, data collection and processing, analysis, presenting outcomes, and making business recommendations to multiple levels of stakeholders.
- Derive analytical insights on customer acquisition/retention and use them to shape the Google Store Marketing strategy and drive business growth.
- Share campaign performance and optimization recommendations with executive marketing leaders through custom and recurring reporting.
- Understand the business implications of data and using it to build a story that drives decisions across the Hardware Marketing organization.
- Regularly share campaign performance and optimization recommendations with executive marketing leaders through custom and recurring reporting.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
