QualificationsProject managementB2B marketingCommunication skillsMarketingSalesBachelor’s degree
Preferred qualifications:
Experience with marketing in the healthcare industry
Experience collaborating with cross-functional teams, across geographies, including executive management, product management, operations, and sales
Ability to effectively lead, inspire, and mentor direct and indirect reports
Ability to manage multiple deadline-driven projects with multiple stakeholders
Excellent time management, project management, and verbal and communication skills
About the job
Fitbit is on a mission to help everyone in the world become healthier. Fitbit’s B2B division, Fitbit Health Solutions, helps drive Fitbit’s mission by providing population health solutions to health plans, health systems, and employers that offer personalized health experiences to plan members, patients, and employees.
In this role, you will help drive go-to-market activities that will most effectively generate customers and drive subscription retention.
You will manage a team that owns the success of specific products and solutions by developing creative and innovative marketing strategies that address buyers’ challenges and business needs.
You will work closely within Marketing and cross-functional teams to provide content and direction in support of campaigns and customer experience initiatives, as well as create and deliver collateral, assets, and sales tools.
Google Health has made major advances in healthcare research, such as detecting eye disease more quickly and accurately than experts, planning cancer radiotherapy treatment in seconds rather than hours, and working to detect patient deterioration before it happens with electronic records.
Fundamental research is at the core of Google Health – the multidisciplinary team collaborates with partners to publish novel research in renowned scientific journals. They then work to apply this research into the medical field through clinical hardware and products developed in Google. Working alongside colleagues across Google, you’ll help make this vision a reality.
Responsibilities
Develop and drive the key messages and positioning statements tailored for the Health Solutions sales channels.
Work with the creative team and external agencies to develop assets to support the full complement of go-to-market activities.
Be the point of contact for product launches, including Health Solutions products and services as well as translating consumer products benefits for the population health audience.
Train internal sales and support teams.
Be the expert in the digital health and wellness landscape.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.