Job DetailsFull-timeEstimated: $86,000 – $110,000 a year17 hours ago
Client-side and agency experience, working with large-scale, complex campaigns.
Experience with Marketing budget responsibility.
Problem solving abilities to diagnose the right issue and then brainstorm novel solutions.
Ability to influence and collaborate effectively with internal teams and external agencies within the marketing organization and beyond.
Excellent written and verbal communication skills.
About the job
You will drive measurement, analysis, and testing initiatives supporting global and regional marketing programs. You will directly analyze large data sets, and design and perform statistical analyses that continuously improve our process efficiency and campaign impact. In collaboration with a multidisciplinary team of marketing, product management, analytics and engineers, you will tap into the underlying data, align on key metrics/methodologies and generate insights that enable marketers to develop valuable, highly effective programs.
In this role, you will partner with our go-to-market team to help manage a large GooglePlay program, a global direct response campaign aimed at driving business growth for the Google Play business.
Google Play offers music, movies, books, apps and games for devices, powered by the cloud. It syncs across devices and on the web. As part of the Android and Mobile team, Googlers working on Google Play do everything from engineering our backend systems, to shaping product strategy, to forming great content partnerships. They make it possible for people to do things like buy an ebook or song on their Android phone, then have it instantly available on their laptop. The Google Play team enhances the Android ecosystem by giving developers and partners a premium store where they can reach millions of users.
Serve as the project lead for Google Play’s global direct response campaign and work closely with regional media lab and agency partners to maximize business returns.
Partner with cross-functional teams and external partners on go-to-market development.
Work with local creative agencies to produce compelling marketing collateral.
Drive global testing learning agenda for North America, developing and testing data-driven hypothesis for driving business growth.
Contribute to global long-term initiatives in service of improving the program performance overtime.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.