QualificationsGoogle AdsAnalysis skillsCommunication skillsMarketingMartechBachelor’s degree
Preferred qualifications:
Experience working in a fast-paced environment similar to a startup.
Experience in campaign creation and execution across multiple channels and geographies.
Experience with and knowledge in MarTech, CRM (e.g. Salesforce), and marketing automation systems.
Ability to prioritize, sequence, execute, and deliver projects on time and on budget.
Ability to launch complex and data-driven marketing campaigns.
Excellent project management, problem-solving, strategic, analytical, and communication skills.
About the job
Whether you’re on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product’s journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you’ll be involved with product marketing strategy from beginning to end.
As a Security Campaign Lead, you will be responsible for collaboration and support of Global Security Marketing Campaigns, partnering with the Google Cloud Regional Marketing teams. You will be responsible for taking our security messaging/content and promoting it via digital channels and leveraging the scale/size of the Google Cloud regional marketing teams. In this role, you will work with the Google Cloud global and regional marketings teams to embed security messaging in global Go-to-Market plans.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google’s products solve the world’s problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Responsibilities
Execute marketing campaign management.
Analyze and report on performance, inform investment/resource prioritization, test marketing approaches, and use advanced analytics to grow Return on Investment (ROI).
Manage asset builds including banners, landing pages, microsites, emails, whitepapers, reports, social, Sales enablement kits, scripts, and more.
Coordinate support of quarterly Security Talks digital event series.
Communicate regional interlocks with regional marketing teams on campaign execution, progress, and feedback.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.