IBM Hiring for Field Marketing Manager – IBM Consulting at New York, NY Full Time

Introduction
At IBM, work is more than a job – it’s a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you’ve never thought possible. Are you ready to lead in this new era of technology and solve some of the world’s most challenging problems? If so, lets talk.

Your Role and Responsibilities
IBM is looking for talented and entrepreneurial Field Marketing Managers to support IBM Consulting Americas business growth. The Field Marketing Manager plays a critical role in IBM’s success and his/her strength lies in building a deep partnership with sales leaders and their teams. They are aligned to an industry and bring deep knowledge of the market, ecosystem, customer pain points and Global Business Services and offerings to co-create with Sales marketing programs that build mind share and advance relationships with clients, leading to business growth.

Your Role and Responsibilities

• Deeply understands the market, technology trends and the key accounts in their market. Continuously evaluating them to identify new business opportunities.
• Gains a deep understanding of the IBM Consulting business, its offerings and how they differentiate from competitors and how they address key customer pain points.
• Critical to success is defining with sales the key accounts to target programmatically for the year, deeply understating them and continuously monitoring the impact of marketing on their growth
• Co-creates with Sales and collaborates with Programs to develop a marketing plan for the market; designed to build awareness and consideration among clients, prospects and ecosystem players; and that targets key accounts enabling sellers to build or expand relationships that drive business growth.
• Works with sales leaders to drive engagement across sales teams and ensures cadence monitors relationship building and progress on the marketing programs they have co-created together
• Works with sales to gain customer advocacy, building client trust and loyalty to develop long term strategic partnerships. Translates this into compelling stories promoted through industry programs and experiences.
• Throughout programs, tracks the KPI’s outlined in the marketing plans to measure and optimize on-going impact on reputation, relationships and, ultimately, business growth.

Collaborates across organizational boundaries and constraints. Makes decisions for the good of the whole organization, with the customer and the business in mind.

Required Technical and Professional Expertise

• 10 + years of experience in field marketing, product marketing (technology services is a plus) or industry marketing
• Excellent written & verbal communications; strong executive communications and negotiation skills
• Strong business acumen and strategic thinking
• Self-starter, problem solver, highly responsible, deadline-oriented, and independent
• Excellent organizational and project management skills
• Entrepreneurial spirit. Thinks big and acts with urgency and focus, always with optimism for the future. Takes ownership and effectively maximizes return on marketing investment.
• Stakeholder management skills and experience working with sales leaders and sales teams to drive business objectives.
• A bent towards analytical thinking and problem-solving skills with attention to detail
• Thrives in metrics and data-driven environments

Preferred Technical and Professional Expertise

• 10+ years of demonstrated experience in creating and executing effective marketing plans
• Experience in messaging, value proposition and marketing content development
• Creative with continuous innovation and optimization mentality

IBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world’s most complex problems, help our clients achieve success and build collaborative work environments for IBMers.

This job requires you to provide your COVID-19 vaccination status with supporting documentation, where legally permissible.

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

Are you ready to be an IBMer?

This job requires you to provide your COVID-19 vaccination status with supporting documentation, where legally permissible.

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM offers a wide range of resources for eligible IBMers to thrive both inside and outside of work. In addition to a competitive benefits program consisting of medical and life insurance, retirement plans, and time off, eligible employees may also have access to:

• 12 weeks of paid parental bonding leave. Family care options are also available to support eligible employees during COVID-19.
• World-class training and educational resources on our personalized, AI-driven learning platform. IBM’s learning culture supports your restless attitude to grow your skills and build the depth and scale of knowledge needed to achieve your career goals.

·Well-being programs to support mental and physical health. ·Financial programs that empower you to plan, save, and manage your money (including expert financial counseling, 401(k), IBM stock discount, etc.).

• Select educational reimbursement opportunities.
• Diverse and inclusive employee resource groups where you can network and connect with IBMers across the globe.
• Giving and volunteer programs to benefit charitable organizations and local communities.
• Discounts on retail products, services, and experiences.

The compensation range for this position is based on a full-time schedule. The salary will vary depending on your job-related skills, experience and location. Pay increment and frequency of pay will be in accordance with employment classification and applicable laws. For part time roles, your compensation will be adjusted to reflect your hours.

We consider qualified applicants with criminal histories, consistent with applicable law.

IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.

IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.